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Loom is a video messaging tool that is growing in popularity because it has something for everyone. Loom pricing ranges from free for a starter package to paid monthly plans that include enterprise-level functionality.
Loom lets you quickly record videos and share them with your friends and family. Use Loom to show your baby’s first steps or share the news about a new job. Or use it at work to make asynchronous communication more visual and interactive. Marketers can use it to demo new products or teachers to record lectures.
What is Loom?
Loom is a video messaging application that offers a new way to communicate with coworkers, friends, and family. Instead of sending texts or voice messages, Loom allows you to share your own videos.
Loom’s Main Features
Loom’s main feature is its ability to record and send video messages. The app also offers a number of other features, such as the ability to add text, images, and audio files to videos, transcribe videos, add audio with your phone, and make screencasts for presentations.
Who uses Loom?
Loom for Individual Users
Individuals use Loom to record videos for friends and family to share news and update each other on their lives.
Loom for Remote Teams
Loom has been particularly popular with remote workers and distributed teams, as it provides a way to quickly and easily share ideas and experiences.
Loom for Education
Loom is also used by educators to create lectures and instructional videos. Teachers can also assign students to create their own videos. Loom has a free option for educators.
Almost anyone can find a use for Loom – which is why it has become popular so quickly.
Does Loom have a free version?
Loom offers a free version with basic features and two paid subscription plans that include additional storage and features. The business plan has a 14-day free trial. Loom also offers a free educator account for teachers and professors.
What are the Loom pricing plans?
Loom has three primary pricing plans: Loom Starter, Loom Business, and Loom Enterprise. A free plan for educators is also available.
Loom Starter
- Free
Loom Business Pricing Plan with Free Trial
- Includes a 14-day free trial
- $96 a year if you pay annually
- $10 a month if you pay monthly
Loom Enterprise Pricing Plan
- The Loom Enterprise plan pricing is unique to each account, so you will need to contact Loom for the specific pricing.
What are the differences between the different Loom pricing plans?
Loom Free Starter Plan
The starter plan is a good fit for families or groups of friends who want to make and share videos. The Loom Starter plan is free, but limits users to 25 video recordings per person with a maximum length of 5 minutes each. Another limitation is that you cannot protect videos with a password.
What is included in the Loom Starter Plan?
- Up to 50 Creator Lite Members
- Up to 25 videos per person
- Up to 5 minutes per video
- Instant editing
- Screen recording with camera bubble option
- Privacy controls
- Unlimited transcriptions
- Viewer insights
Loom Business Plan with Free Trial
Loom’s Business Plan includes everything in the Starter Plan, plus some features designed for businesses. The business plan is good for marketing and sales teams. Or any remote team that wants more visual communication.
This Loom pricing plan is also a good fit for individual users who want unlimited videos, unlimited video length, or password protection.
What is included in the Loom Business Plan?
- Everything included in the Loom Starter Plan
- Unlimited Creators
- Unlimited videos
- Unlimited recording length
- Up to 50 Creator Lite Members
- Custom branding
- Engagement insights
- Embedded video
- Password protected videos
- Video uploads
Loom Enterprise Plan
Loom enterprise users get all the features available for the starter and business plans, plus additional features like single sign-on (SSO), advanced security options, and integration with Salesforce.
What is included in the Loom Enterprise Plan?
- Everything included in the Loom Starter Plan and Business Plans
- Unlimited Members
- Unlimited videos
- Unlimited recording length
- Activity log export
- Advanced content privacy
- Custom data retention policies
- Salesforce integration
- Single Sign On (SSO – SAML)
- System for Cross-domain Identity Management (SCIM – Okta)
Loom Educator Plan
Loom is free for teachers and instructors with a verified educational email account. Schools, universities, and educational institutions can qualify for a free Loom video messaging account so that their students can use Loom for class work.
What is included in the Loom Educator Plan?
- Unlimited videos
- Up to 45 min video recording length
- 1 Creator
- Unlimited Viewers
- Personal Library
- Shared Library
- Class Library
- HD video
- Screen & camera recording
- Drawing tool & mouse emphasis
- Custom recording dimensions
- System audio
- Calls-to-action
- Emoji reactions
- Viewer Insights
- Password-protected videos
How to setup Loom
Setting up Loom is quick and easy, and can be done in just a few simple steps.
1. Go to loom.com and click “Sign Up Free”.
2. Enter your name, email address, and create a password.
3. Verify your email address by clicking the link in the verification email sent from Loom.
4. Once your email is verified, you can start using Loom!
How to use Loom
There are three ways to record videos with Loom: through the desktop app, the Chrome extension, or one of the mobile apps. Loom has apps for both Android and Apple iOS.
Recording with the Desktop App
1. Download the desktop app from loom.com/download.
2. Open the app and sign in with your Loom account credentials.
3. To record your screen, click “Screen & Camera”. Or, if you just want to record your camera, click “Camera Only”.
4. To record sound from your microphone, make sure “System Audio” is turned on.
5. When you’re ready to start recording, click “Record”.
6. To stop recording, click “Stop” or press “Ctrl + Shift + S” on your keyboard.
7. Your video will automatically be saved to your Loom Library. From there, you can watch, download, or share your video.
Recording with the Chrome Extension
1. Install the Loom Chrome extension from the Google Chrome store.
2. Once the extension is installed, click on the Loom icon in your browser toolbar to open the Loom recording window.
3. To record your screen, click “Screen & Camera”. If you just want to record your camera, tap “Camera Only”. If Chrome asks, enable your camera.
4. To record sound from your microphone, check that “System Audio” is turned on. If Chrome asks, enable your microphone.
5. When you’re ready to start recording, click on “Record”.
6. To stop recording, click “Stop” or press “Ctrl + Shift + S” on your keyboard.
7. Your video will automatically be saved to your Loom Library. From there, you can watch, download, or share your video.
Recording with the Loom iOs App or Loom Android App
1. Download the Loom app from the App Store (for iOS devices) or Google Play Store (for Android devices).
2. Open the app and sign in with your Loom account credentials.
3. To record your screen, tap “Screen”. If you just want to record your camera, tap “Camera Only”.
4. To record sound from your microphone, make sure “System Audio” is turned on.
5. When you’re ready to start recording, tap “Record”.
6. To stop recording, tap “Stop” or press the power button on your device.
7. Your video will automatically be saved to your Loom Library. From there, you can watch, download, or share your video.
Sharing Your Loom Video
Once you’ve recorded and saved your video, you can easily share it with others by sending them a link. To do this:
1. Go to your Loom Library and click (or tap) on the video you want to share.
2. Click (or tap) “Share” and then “Copy Link”.
3. Paste the link into an email, messenger, or any other communications tool you’re using.
4. When your recipient clicks on the link, they’ll be able to watch your video.
Viewing Insights
Loom provides valuable insights about who’s watched your videos and how long they watched for. To view your video insights:
1. Go to your Loom Library and click on the video you want to see insights for.
2. Under the “Video URL” heading, click “Insights”.
3. Here, you’ll see how many people have viewed your video, as well as how long they watched it for. You can also see when each person views the video.
4. To see more detailed information, such as where viewers watched the video from and what device they were using, click “See More Insights”.
What are the main uses of Loom?
Loom is mainly used for recording videos of your screen, webcam, or both at the same time. It’s popular with people who need to create tutorials, share family videos, or record marketing videos. It’s also used by remote teams to collaborate on projects. Additionally, Loom can be used by help desks to provide support to customers.
Loom for Remote Teams
Loom videos allow team members to communicate more easily and efficiently. Loom can be used for video conferencing, recording presentations, or sharing screens. It’s also useful for leaving asynchronous video messages for team members instead of waiting for a live meeting.
Loom for Marketing
Loom is frequently used to drive product marketing, scale content marketing, streamline team collaboration, and promote knowledge sharing. Loom videos are perfect for every step of the customer journey, from onboarding to product promotion. With Loom, you can easily create high-impact videos that will empower your customers and help them get the most out of your product.
Alternatives to Loom
If you’re looking for alternatives to Loom, plenty of options are available. Clip, Camtasia, VEED, and Vidyard are all great alternatives that offer similar functionality. Each has its own unique features and pricing plans, so be sure to compare them before choosing the right one for your needs.
Summary
Loom lets you quickly record, edit, and share videos. Loom pricing includes three levels: free, business, and enterprise. Each pricing plan includes progressively more features. Plus, Loom provides a free version for educators.